The Hidden Red Dyes in Your Everyday Products

WELLNESS

Dr Srujitha Gopu

3 min read

Artificial red dyes like INS 122, INS 124, INS 127, and INS 129 are petroleum-based chemicals that don't occur naturally. While they're banned in the US, Europe, and Australia due to health concerns, including links to hyperactivity in children, cancer risks, and allergic reactions, these same dyes are commonly found in Indian products.

Where You'll Find These Red Dyes

Milkshakes & Beverages

That Instagram-worthy pink milkshake? Check the label, it probably contains these synthetic dyes to achieve that perfect colour. Throughout my childhood I might have had Rasna, it used to be a staple drink for anyone who came home. It's probably time we spread awareness. Many packaged fruit juices use artificial colors to make them look more "natural" and appealing.

  • Rasna Fruit Fun (Kala Khatta) - INS 122

  • Paper Boat Swing Zesty Pomegranate Juice - INS122, INS124

  • Sting Energy Drink - INS129

Chocolates

Gems has always been my favourite, but little did I know the backstory. Many colourful chocolates and candies rely on these artificial reds for their vibrant appearance. Check any colourful chocolates for any hidden synthetic food colours.

Syrups & Jams

Strawberry syrups and bright red jams often use these dyes to enhance their "natural" look.

Yogurt

This is probably one of those categories that shocked me. So many popular brands made it to this list. Flavoured yoghurts, especially strawberry and cherry varieties, frequently contain artificial red colouring. Check the label before you buy it, although not all flavoured yoghurt contains artificial colours.

Jelly & Bubblegum

These childhood favourites are often loaded with synthetic dyes that create those eye-catching colours. Please don't fall for products that use artificial colours to attract consumers.

Ice Cream

Cherry, strawberry, red velvet, rainbow and other red-tinted flavourings commonly use these banned dyes.

  • Havmor Slice Cassata Ice Cream - INS 12

  • Britannia Gobbles Marble Slice Cake - Red Velvet - INS 122, INS 129, INS 124

  • Kwality Walls Cornetto Strawberry Vanilla Frozen Dessert Cone - INS 122, INS 124

  • Dairy Day Blackcurrant Frozen Dessert Cone- INS 122

  • Dairy Day Tutty Fruity Ice Cream Tub - INS 122, INS 124

  • Havmor Mahabaleshwar Strawberry Ice Cream Tub - INS 122

Biscuits

Colourful cookies and cream-filled biscuits often contain these artificial colours. These popular biscuits are favourites among kids and adults, but make sure they don't become a daily indulgence.

  • Parle Fab! Jam - In Cream Biscuits - INS 122

  • Britannia Jimjam Naughty Jam Biscuit -INS 122

Toothpaste

Surprisingly, even some toothpaste uses red dyes for colouring.

Final thought

Please take a moment to carefully review the ingredient labels. If the list is too long or contains unpronounceable chemicals, it's probably best to skip it. Your health is worth more than a pretty colour!

*Disclaimer: There is no intention to defame any brand. Everything shared in this blog is a personal opinion and purely for educational purposes. I do not own the copyright for any logos shown.
This post is not sponsored and does not include any paid promotion.

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